The management Team of 4 my VIP®
Roger, Alex, and Bilal, the driving force behind 4 my VIP are dedicated to transforming the travel landscape. With decades of combined experience in the travel industry, marketing, and leadership, this team brings a wealth of knowledge and a passion for creating exceptional travel experiences.
We’re not just another venture-backed startup. We’re committed to building a sustainable business that prioritizes reinvestment and long-term growth. Our decisions are guided by data and a balanced approach to profitability and partner satisfaction.
When you partner with 4 my VIP, you’re joining a team that’s dedicated to enhancing your business and providing travelers with more sustainable and relaxing vacations. We’re constantly innovating and adapting to the evolving needs of the industry, ensuring that your partnership remains valuable and rewarding. Together, we’ll create a legacy of meaningful connections and unforgettable travel experiences.
Alexander Hoffmann (Co-Founder)
From an early stage in my career, I was driven by a passion for innovation and transformation. With a background that spans consulting, the chemical industry, and digital sectors, I developed a vision for how technology can redefine traditional industries. My Master’s in Entrepreneurship and Innovation equipped me with the tools to think big and execute strategically, allowing me to envision transformative changes within the travel industry.
Throughout my years of experience in digitalization and transformation, I’ve cultivated a visionary perspective that constantly pushes me to look for new ways to bring added value to customers. I’m excited by the idea of transforming the travel sector to better align with the evolving needs of our clients. To me, travel isn’t just about moving from one place to another; it’s about connecting people with meaningful experiences and beautiful destinations.
Personally, I love traveling to diverse regions, discovering hidden gems, and understanding the unique cultures that each place has to offer. Through our platform, I invite others to not only explore new destinations but also to make travel a more enriching and personalized experience.
Bilal Aydin (Co-Founder)
My motivation for IT started very early. During high school, I pursued a vocational education in this field. Following that, I studied Computer Science and gained initial experience as a working student. My journey led me through various fields of IT, and after meeting Roger Balmer and Alexander Hoffmann, I became passionate about the idea of better connecting hotels, shops, restaurants, tourist attractions and similar establishments.
As the CTO and co-Founder of 4 my VIP, I find it challenging to meet the ever-growing demands while developing a scalable and extensible platform. My curiosity drives me to explore various technologies, and my enjoyment of the work keeps me motivated. Our applications aim to help people broaden their horizons and take advantage of all the available offers in their vicinity.
In my free time, I engage in smaller projects, from which I continuously learn and stay up-to-date with the latest technologies. This hands-on approach not only enhances my skills but also keeps me excited about the endless possibilities in the tech world.
My enthusiasm for IT continues to drive me to interesting places, and I am excited about the future possibilities that technology holds for both 4 my VIP and the broader industry.
Roger Balmer (Co-Founder)
From a young age, I dreamed of working in the travel industry, envisioning it as a gateway to exploring the world. My journey took an unconventional route, starting with a background in technology and online marketing. But my passion for travel never wavered.
In 1998, I founded webtourist.ch, driven by a desire to create a better travel experience. My subsequent consulting work with major travel brands like TravelOcity, WorldChoice Travel, Ebookers, Graubünden Tourism, Samnaun Tourism and Switzerland Tourism, different Hotel and Hotelsgroups deepened my understanding of travelers’ needs and pain points. Witnessing firsthand the challenges faced by families, pet owners, and business travelers fueled my determination to make a difference.
My 30 years of travel industry experience, combined with my expertise in marketing and leadership, provide me with a unique perspective. I’m a strategic thinker who sees the big picture, and I’m driven by a desire to create exceptional travel experiences for everyone. My personal love for exploring pet-friendly destinations like Bavaria, Switzerland, and Hauts-de-France further fuels my passion for 4 my VIP.
I believe that travel enhances our horizons, happiness, and health. My advice to those hesitant to step outside their comfort zone is to breathe it all in, embrace the local culture, and allow travel to enrich their lives. For me, the joy of discovering new places with my wife and dog is a constant reminder of why I do what I do.
At 4 my VIP, we’re committed to continuous improvement and innovation. We actively engage with our partners and travelers to stay ahead of the curve and ensure that we’re meeting the evolving needs of the industry. Our dedication to reinvestment and sustainable growth reflects our long-term vision.
